• Developed and executed a strategy to diversify revenue streams, reducing reliance on a single marketplace.
• Expanded direct-to-consumer channels (+130% YoY revenue) and introduced B2B streams, contributing 9% to overall revenue.
• Optimized paid marketing campaigns and expanded into new markets, driving a 45% net revenue increase within three months.
• Leveraged data-driven insights and cross-functional collaboration for impactful results.

• Reduced lead times by 45 days and achieved a 400% reduction in material costs through supply chain optimization.
• Implemented near-shoring strategies and refined procurement processes to improve operational efficiency.
• Strengthened supply chain resilience, reducing reliance on volatile supply routes and creating a more agile system.
• Delivered significant cost savings while maintaining business continuity.

• Implemented a segmentation strategy to maximize profitability for end-of-lifecycle products, achieving a 5% profitability increase.
• Introduced systems to reduce capital expenditure on underperforming assets and preserve cash flow.
• Aligned product management processes with long-term strategic goals to optimize operational outcomes.

• Delivered a 20% revenue increase and 25% profitability boost through a comprehensive ecommerce strategy.
• Optimized paid marketing, SEO, and third-party marketplace operations for multi-channel growth.
• Designed a robust reporting framework to provide actionable insights and enable real-time strategy adjustments.
• Ensured alignment across teams to meet growth objectives seamlessly.

• Focused on leadership development during a complex organizational project to ensure both operational success and talent advancement.
• Mentored team members, resulting in career progression and stronger internal capabilities.
• Balanced immediate project outcomes with long-term organizational health by fostering a sustainable talent pipeline.